Intshayelelo
Imakethi yehlabathi yoomatshini bekofu yorhwebo iye yanda ngokukhawuleza, ikhuthazwa kukwanda kokusetyenziswa kwekofu kwihlabathi liphela. Phakathi kweentlobo ezahlukeneyo zoomatshini bekofu abarhwebayo, oomatshini bekofu entsha yobisi bavele njengenxalenye ebalulekileyo, ebonelela ngeencasa ezahlukeneyo zabathengi abakhetha iziselo zekofu esekwe ngobisi. Le ngxelo ibonelela ngohlalutyo olucacileyo lwentengiso koomatshini bekofu yobisi olutsha, iqaqambisa iindlela eziphambili, imingeni kunye namathuba.
Isishwankathelo seMarike
Ukusukela ngo-2019, imakethi yoomatshini bekofu yorhwebo yehlabathi ixabisa malunga neebhiliyoni ezingama-204.7 zeedola, kunye nezinga lokukhula lonyaka elihlanganisiweyo (CAGR) le-8.04%. Oku kukhula kulindeleke ukuba kuqhubeke, kufikelela kwi-343 yeebhiliyoni zeedola ngo-2026, kunye ne-CAGR ye-7.82%. Ngaphakathi kolu rhwebo, oomatshini bekofu entsha yobisi babone ukunyuka kwemfuno ngenxa yokuthandwa kweziselo zekofu esekwe ngobisi ezifana ne-cappuccinos kunye ne-lattes.
IiNdlela zeMarike
1.Ukuqhubela phambili kwezobuGcisa
Abavelisi batyale imali eninzi kwitekhnoloji yokwenzaoomatshini bekofu yorhweboabantu abahlukeneyo, abakrelekrele, kwaye banobuhlobo nokusingqongileyo.
Oomatshini bekofu abaqhutywa nge-Smart bakhula ngokukhawuleza, banikezela ngeenkqubo ezizenzekelayo kunye neempawu ezilula ukuzisebenzisa. Aba matshini bakhulisa ukusetyenziswa kwaye bajongana neemfuno ezahlukeneyo zabathengi.
2. Ukunyuka kweMbango yeeMishini eziphathwayo kunye neziCwangcisiweyo
Ukunyuka kwemfuno koomatshini bekofu ephathekayo kuye kwabangela ukuba abavelisi bazise amancinci amancinci, alula kakhulu oomatshini borhwebo ekulula ukuyifaka kwaye bafikeleleke ngakumbi.
3. Ukudityaniswa kweTekhnoloji yeDijithali
Ngophuhliso lwethekhnoloji yedatha, abavelisi baye baphuhlisa izisombululo kunye neenkonzo zokulawula oomatshini bekofu yorhwebo ngedijithali. Ngokudityaniswa kwamafu, abasebenzisi banokubeka iliso kwimeko yomatshini ngexesha langempela kwaye banxibelelane namashishini ngokukhawuleza, baququzelele ulawulo olumanyeneyo.
Uhlalutyo oluneenkcukacha
Isifundo: LE Ukuthengisa
I-LE Vending, inkampani egxile kuphando, uphuhliso, imveliso, kunye noyilo koomatshini bekofu abazenzekelayo, ingumzekelo weendlela zentengiso.
● Umgangatho weMveliso yeMveliso: I-LE Vending igxininisa "i-extraction yengcali esebenzayo kunye nezinzile" njengomgangatho wayo wemveliso, ekuphenduleni imfuno ekhulayo yekhofi ephezulu kunye nesidingo soomatshini abanokuguquguquka okukhulu kunye nokulungelelanisa.
● Ukwenza ngokwezifiso kunye noBukho: Ukuthengiswa kwe-LE kunika izisombululo ezilungiselelweyo, ezifana neLE307A(产品链接: https://www.ylvending.com/smart-table-type-fresh-ground-coffee-vending-machine-with-big-or-small-touch-screen-2-product/) umatshini wekofu worhwebo eyenzelwe i-pantries yeofisi, iinkonzo ze-OTA. UmzekeloLE308uchungechunge lufanelekile kwimimiselo yorhwebo olufunwa kakhulu, ekwazi ukuvelisa ngaphezu kwe-300 yeekomityi ngosuku kwaye inikezela ngokukhetha ngaphezu kwe-30drinks.
Amathuba eMarike kunye nemingeni Amathuba
· Ukukhula kweNkcubeko yeKofu: Ukuthandwa kwenkcubeko yekofu kunye nokwanda ngokukhawuleza kweevenkile zekofu kwihlabathi jikelele kuqhuba imfuno yoomatshini bekofu.
● I-Innovation yeTekhnoloji: Ukuqhubela phambili kwezobuchwepheshe kuya kukhokelela ekusungulweni kwezinto ezintsha, ezikumgangatho ophezulu weemveliso zekofu ezihlangabezana neemfuno zabathengi.
·Ukwandisa iiMarike: Ukwandiswa kweemarike zokusetyenziswa kwekhaya kunye ne-ofisi kwandisa imfuno yekofu yasekhaya kunye neyorhwebo.
Imingeni
· Ukhuphiswano olumandla: Imarike inokhuphiswano oluphezulu, kunye neempawu eziphambili ezifana neDe'Longhi, Nespresso, kunye neKeurig ezikhuphisana ngesabelo semarike ngokusungula izinto ezintsha zobuchwepheshe, umgangatho wemveliso, kunye nobuchule bokubeka amaxabiso.
● Emva kweNkonzo yoThengiso: Abathengi baxhalaba ngakumbi emva kwenkonzo yokuthengisa, eyona nto ibalulekileyo ekuthembekeni kwe-brand.
Ukuguquguquka kweendleko: Ukuguquguquka kwamaxabiso eembotyi zekofu kunye nexabiso lokusetyenziswa komatshini kunokuchaphazela imarike.
Ukuqukumbela
Imarike yoomatshini bekofu yobisi esandul' ukurhweba ibambe amandla abalulekileyo okukhula. Abavelisi kufuneka bagxile kwinkqubela phambili yetekhnoloji, ukwenziwa ngokwezifiso, kunye nenkonzo yasemva kokuthengisa ukuhlangabezana neemfuno ezahlukeneyo zabathengi kwaye bahlale bekhuphisana kwimarike. Njengoko inkcubeko yekofu iqhubeka nokusasazeka kunye nezinto ezintsha zobuchwephesha ziqhubela phambili ukuphuculwa kweemveliso, imfuno yoomatshini bekofu yobisi olutsha yorhwebo kulindeleke ukuba inyuke, ibonise amathuba amakhulu okukhula kunye nokwanda.
Isishwankathelo, imakethi yomatshini wekofu yobisi olutsha ilungele ukukhula olomeleleyo, oluqhutywa luphuhliso lwetekhnoloji, izinto ezikhethwa ngabathengi, kunye nokwandiswa kwentengiso. Abavelisi kufuneka bathabathe la mathuba ukuze bavelise kwaye bahlule iimveliso zabo, baqinisekise impumelelo ezinzileyo kule marike iguqukayo.
Ixesha lokuposa: Nov-13-2024
